đ Use API Intelligence to Maximize the Value of Your CPA Practice
2 MIN READ
JESSICA KENTCH, FOUNDING PARTNER, ABLAZE ANALYTICS & COLLECTIVE
If you're preparing your accounting practice for a high-value exitâor even thinking about it in the next few yearsâthereâs one toolset you canât afford to ignore: your API data.
At Ablaze Collective, we believe the secret to unlocking premium buyer interest is already inside your own systems. And now, weâre pulling back the curtain with a free weekly webinar designed to show you exactly how to extract, analyze, and present that data to command a stronger sale.
đĄ Why API Intelligence is the M&A Advantage
Your QBO (QuickBooks Online) and Xero APIs hold far more than transactional recordsâthey contain rich, often-overlooked metrics that directly influence your firmâs valuation. From client engagement and retention trends to service line profitability and recurring revenue stability, this data tells a story that savvy buyers want to hear.
Led by Jessica Kentch, founding partner of Ablaze Collective, our weekly session shares the real strategies used by firms that caught the attention of top-tier acquirers.
Fact: Every CPA firm that used Ablaze Collectiveâs beta-stage API tools was acquired by a Big 4 firm within 18 months.
đ Weekly Topics Include:
đ API-Driven Valuation Strategies
Discover the powerful, often hidden metrics within your QBO and Xero APIs. Learn how to frame your firmâs performance in the language buyers speak.
đ Building Custom Metrics Buyers Love
Generic KPIs donât cut it anymore. Weâll show you how to build custom dashboards that highlight your strongest narrativesâusing data that already lives in your firmâs accounting platforms.
đ Using API Transparency to Build Buyer Trust
M&A deals live or die on trust. Learn how to showcase data cleanliness, client base stability, and predictable revenue growth with transparency that builds immediate buyer confidence.
⥠Streamlining the Sale Process with Live Data
Avoid back-and-forth spreadsheets and painful due diligence cycles. Weâll show you how real-time data access accelerates timelines and removes friction from your exit.
đŻ Why You Should Attend
See how your own data can become your best marketing tool in the M&A process
Understand which metrics matter most to institutional and strategic buyers
Get tactical, weekly takeaways to immediately apply inside your firm
Join a growing community of CPAs, founders, and finance leaders preparing for smarter exits
đ„ Who Should Attend
CPA firm owners and managing partners
M&A advisors and CFOs
Accountants and consultants helping clients scale or exit
Anyone preparing to sellâor buildâa future-ready practice
đš Ready to Join Us?
The webinar is free, held every Friday morning, and hosted by Jessica Kentch.
To register, simply email jessica@ablazecollective.com.
Youâll receive the webinar link and calendar invite upon registration.
Donât just sell your firmâsell it smart.
The dataâs in. Let it work for you.